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Brand Development, Marketing Strategy, Identity System, Website, Application Development, Collateral, Print/Outdoor Campaign, Direct Mail, Apparel

We began working with Trans-United, we recognized that the open trailer transport industry was a highly fractionalized marketplace that few recognizable leaders stood out. Our strategy was to claim Trans-United’s rightful ownership as the identified leader by developing their brand and bringing their values to life in a way that set them apart and pushed them to the forefront. We brought it all together in one word that says it all, “TRUCKISMO”.

Website: www.transunited.com

  • American Graphic Design Award, Certificate of Excellence: "Easier to Choose TRUCKISMO" Ad
  • Chicago Business Marketing Association Tower Award, Silver: Best Website
  • Creativity Annual Awards, Silver: Website
  • MarCom Awards, Gold: "Easier to Choose TRUCKISMO" Ad
  • Communicator Awards, Silver: "Easier to Choose TRUCKISMO" Ad
  • Hermes Creative Award, Gold: Website Overall
  • Summit International Awards, Gold: Website Landing Page